Lucy Odigie-Turley

Director of Research

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As the Director of Research, Lucy leads the organization’s communications research strategy and activities, including the assessment of public opinion, news media coverage, online media discourse, and popular culture as it relates to our initiatives and mission. In her role, Lucy works to identify new methodologies, content sources, and analytical techniques for tracking media discourse and public sentiment. Working closely with our partners in the field, she also works to synthesize existing research and identify field research needs. Her research has been featured in Forbes, The Hollywood Reporter, The Guardian, LA Weekly, and The Daily Show with Trevor Noah.

Before joining the Opportunity Agenda, Lucy worked as a researcher and adjunct lecturer. Her work focused on digital activism, specifically the use of new media and communication technologies within marginalized communities. As part of her doctoral dissertation, Lucy examined new media technology use among domestic workers in New York City. With funding from the Social Science Research Council, Lucy also conducted research examining the digital campaign strategies of Domestic Workers United.

Lucy holds a Ph.D. in Communication from American University, an M.A. from New York University in Africana Studies with a concentration in Global Journalism, and a B.A. in English from Queen Mary, University of London.