The Amp

July 10, 2019

This summer, The Opportunity Agenda's weekly action alert system has a new schedule. Every two weeks, we’ll offer tools and tips for using breaking news to frame and advance economic opportunity and racial justice solutions. This edition covers events between July 10-24, 2019. If you'd like to get The Amp delivered to your inbox, click the "Sign Up" button on the left.

Amplify Values In These Emerging Issues

Support the “Raise the Wage” Act

Next week, the House of Representatives is expected to vote on the “Raise the Wage Act” H.R. 582, to gradually raise the federal minimum wage to $15 per hour by 2025. According to a study by the Congressional Budget Office released on Monday, raising the federal minimum wage would boost income for at least 17 million people. Discuss this legislation citing the values of Economic Security and Community.

Renounce Trump’s Immigration Scaremongering by Pivoting to Values

by Phoebe Wahl

President Trump announced that his administration intends to carry out the immigration raids from July 14 through July 18 in several cities. Advocates continue to call out the administration for using immigrant families as a political tool and scaring children across the country. While detention of children is egregious and worthy of attention, be sure to pivot to larger issues of family unity. Resist the urge to repeat myths but instead cite the values of Family Unity, Economic Security and Community.

Upcoming Media Hooks & Events

Wednesday, July 10


Today on Capitol Hill at 2pm EDT, Yazmin Juarez, whose baby Mariee died at the Dilley detention center last year, will testify before the House Oversight Committee's Subcommittee on Civil Rights in a hearing called "Kids in Cages."  Representatives Ocasio-Cortez, Pressley, Tlaib and others will join the committee. Discuss this event by citing the values of Family Unity, Community, and Economic Security.

Thursday, July 11


On July 11, 1905, W.E.B Dubois and William Monroe Trotter gathered black leaders and launched the Niagara Movement, one of the organizations that paved the way for the formation of the NAACP. The covening met at Niagara Falls, in Ontario, Canada, because hotels on the U.S. side of the falls barred blacks. Among their platform’s demands was the abolition of all caste distinctions based on race or color. Discuss this anniversary by citing the values of Voice and Equality.


On this day in 1960, the American classic novel, To Kill a Mockingbird by Harper Lee, was published. The book focused on racial inequality and went on to win the Pulitzer Prize. Today in New York, the play based on the book is receiving rave reviews. Use this anniversary to talk about the need for writers and other artists to challenge injustice. Refer to the values of Voice and Community.

Friday, July 12


Tonight at more than 640 locations across the U.S. and around the world, Lights for Liberty: A Vigil to End Human Detention Camps, will bring thousands of Americans to detention centers across the country, into the streets and into their own front yards, to protest the inhumane conditions faced by migrants. Cite the values of Community, Family Unity, and Economic Security in your posters and discussions.

Saturday, July 13

by Tony Webster

On this day in 2013, George Zimmerman was acquitted in the shooting and killing of African-American teenager Trayvon Martin. This sparked the #BlackLivesMatter movement. On this day in 2015, Sandra Bland died in police custody after being arrested for a minor traffic violation. Newly released video shot by Bland further brings into question her treatment by police. Use these anniversaries to discuss the values of Equality and Voice to discuss.

Monday, July 15

At 2pm EDT, join CLASP, Moms Rising and Mamas Con Poder for a tweetstorm to discuss how immigration raids terrorize communities and dehumanize America’s children for political gain. Learn how you can help protect your neighbors. Use the hashtags #TrumpRaids and #ProtectYourNeighbors.

Tuesday, July 16


Ida B. Wells, the pioneering journalist and founder of the National Association for the Advancement of Colored People (NAACP) was born on this day in 1862. Wells was one of the first journalists to investigate lynchings across the U.S. Use her birthday as a hook to discuss the importance of working for racial and economic justice. Cite the values of Economic Opportunity and Voice.

Wednesday, July 17


Five years ago on this day, New York City police officers apprehended Eric Garner for selling single cigarettes. He was put in a chokehold which resulted in his death. Garner was recorded saying, “I can’t breathe,” which became a rallying cry against police brutality. Use this anniversary as the opportunity to discuss policing and racial justice issues by citing the values of Voice, Equality and Redemption.


At 3:30 EDT, the Food Research and Action Center is convening a webinar: What You Need to Know about SNAP Employment & Training, Changes to the 2018 Farm Bill and More." The 2018 Farm Bill made a number of modifications to Supplemental Nutrition Assistance Program (SNAP) Employment & Training (E&T). This webinar will review the the substance and timing of changes outlined in the 2018 Farm Bill, and ways for advocates to work with their states to shape SNAP E&T implementation. Register here.

Friday, Jul 19


In this month's Immigration Research Consortium webinar, Kimberly Serrano of CIPC, Emily Baird-Chrisohon of TIRRC, and David Broockman of Stanford University will share their insights on organizing successful messaging strategy for canvassing scripts in California and Tennessee. Sign up to become a participant in the consortium. 

We will be on a brief hiatus during the month of August but look forward you returning as webinars resume on September 20th. 

Saturday, July 20


On this day in 1951, the Mattachine Society formally organized and ratified its “Missions and Purposes” as a California corporation. The organization was one of the earliest LGBTQ activist organizations in the United States. Cite this anniversary by citing the values of Voice and Equality.


Today immigrant leaders and allies will visit Lawton, Oklahoma to further expose and demand to close the detention camps that ICE and CBP have built all across the country. Organizers write, "Oklahoma has not only been a place where deportation agents keep immigrants and refugees in torturous inhumane conditions, but has also been the place where Japanese Americans were detained during World War II. Camps like these have also been used to incarcerate and contain Native Americans and Black communities, and they are a tool of white supremacy to dehumanize us." Use this protest to discuss the values of Community, Family Unity, and Economic Security.  


Monday, July 22


Poet Emma Lazarus was born on this day in 1849. Her poem “The New Colossus” is inscribed at the base of the Statue of Liberty and is frequently quoted today in the immigration debate. Use this hook to talk about the importance of welcoming immigrants and refugees to the U.S. and refer to the values of Voice and Community.

Wednesday, July 24


Established in 2011 by the International Self Care Foundation, International Self Care Day is celebrated on the basis that self care is imperative for healthier lifestyles and should be integrated into families, communities, organizations and society. Take this time to invest in the wellness of your mind, body and soul.


On this day in 1972, the Washington Star broke the story of the unethical Tuskegee Syphilis Study conducted on 600 African-American sharecroppers. The exposure led to fundamental changes in medical research. Use this anniversary to underline the importance of the media's coverage of people living in poverty and cite the values of Equality and Economic Security.

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