The Amp

March 10, 2020

Amplify Values In These Emerging Issues

Coronavirus messaging grounded in inclusion, empowerment, and justice

As a growing number of COVID-19 cases are identified across the United States, we have become conscious of public health recommendations: wash your hands, stay home if you are sick, cover your mouth when you cough or sneeze. Equally important, however, is stepping up our advocacy for communities and individuals most vulnerable – not just those with underlying health conditions, but communities of color, immigrant communities, incarcerated communities, and low-income communities. That starts by being conscious about our language and messaging. Read our tips on how to base your coronavirus messaging around inclusion, empowerment, and justice.

Upcoming Media Hooks & Events

March 11 - 22

Below is a list of this week's communication hooks as well as events that you can use to reach new audiences and inform existing ones. Click on each link for messaging tools and hashtags.

Events and Cultural Hooks:

Historical Anniversaries: 

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