The Amp

May 22, 2019

This edition of The Opportunity Agenda's weekly action alert system offers tools and tips for using breaking news to frame and advance economic opportunity and racial justice solutions between May 22-29, 2019. If you'd like to get The Amp delivered to your inbox, click the "Sign Up" button on the left.

Amplify Values In These Emerging Issues

Reject Trump's Immigration Plan

Last week, President Trump released his plan to reform our immigration system. It was roundly criticized for favoring the wealthy and devaluing families. The plan is a stark contrast to H.R. 6, The American Dream and Promise Act, which would keep families together and give permanent status to over 2 million tax-paying immigrants already in the United States. Discuss the proposal by citing the values of Family Unity, Economic Security, and Community.

Upcoming Media Hooks & Events

Month of May

Jeff W. Gates

During National Mental Health Month, advocates draw attention to the challenges faced by millions of Americans living with mental illness and push for policies that support them and their families. For criminal justice reform advocates, use this theme to talk about the impact of criminalizing people with mental illness. Cite the values of Mobility, Economic Security, and Community when talking about this hook.

May is also

Wednesday, May 22


At 2:00 p.m. EST, join the Coalition on Human Need and Center on Budget and Policy Priorities’ webinar on “The Latest Plan to Deny Assistance: Shrinking the Poverty Line.”  Learn how  changing the way the federal poverty line is adjusted annually for inflation would affect people who need Medicaid, Medicare, SNAP, school meals, LIHEAP, and many other programs. The Trump White House is seeking comments by June 21. Register here: Even if you can't attend, sign up to gain access to a captioned recording and slides after the webinar.


Today the House of Representatives’  Judiciary Committee will also begin marking up of The American Dream and Promise Act, a bill that would protect over 2 million people from deportation: recipients of DACA, Temporary Protected Status (TPS), and Deferred Enforced Departure (DED) programs. Discuss this legislation citing the values of Community, Family, and Economic Security.


It’s Harvey Milk Day, commemorating the birth of one of the nation’s first openly gay elected officials. Milk’s life provides an important milestone in the struggle for LGBTQ rights. Also, use the hook to discuss the Equality Act (which passed the House on Friday). Cite the values of Voice, Equality, and Community when discussing Milk and LGBTQ rights.

Thursday, May 23


Today is Red Nose Day which, through engagement with celebrities, raises awareness and funds to help children in need. Watch and tweet during the Red Nose Day Special on NBC starting at 8:00 p.m. EST. Use this opportunity to discuss the values of Economic Security and Community.

Saturday, May 25

Alexis Lampley

On this day in 2007, President George W. Bush signed into law the Fair Minimum Wage Act, which gradually raised the federal minimum wage to $7.25 per hour. It was the last time that the federal minimum wage was raised. Use this anniversary to talk about the need to change this to create economic opportunity for more Americans through a liveable wage. Cite the values of Economic Security and Community.

Tuesday, May 28


From 2:00 – 3:00 p.m. EST, advocates will hold a tweet storm about the administration’s proposal to redefine the poverty line. Use this toolkit and the hashtags #RedefiningPoverty and #CantEraseMe


On May 28, 1830, President Andrew Jackson signed into law the Indian Removal Act, which authorized the president to “negotiate” with southern Native American nations for their removal to federal territory west of the Mississippi River in order for white Americans to settle their ancestral lands. Today, we see this act as legitimating the genocide of native people. Despite this history, Jackson continues to be honored on the $20 bill and President Trump has cited him as his hero. Talk about this anniversary by citing the values of Voice, Equality, and Community

Wednesday, May 29


Join The Opportunity Agenda's webinar, "Talking about Poverty and Economic Opportunity: Shifting the Narrative" which offers messaging guidance on how to shape an affirmative narrative on the issues of poverty and economic opportunity. Guest speakers will be Marisol Bello (Community Change), Bill Nichols (Spotlight on Poverty), and Charon Hribar (Poor People's Campaign). Register today!


On this day in 1851, Sojourner Truth made her famous “Ain’t I a Woman?” speech at the Women’s Rights Convention held in Akron, Ohio. Today,  scholars see the speech as an intersectional critique of single-issue activism. It’s also an important anniversary in light of recent abortion bans passed at the state level and their potential impact on people of color. Use this anniversary to discuss intersectionality and the values of Voice, Equality, and Community.

Thursday May 30


On May 30, 1955, the Supreme Court ordered that schools should be integrated “with all deliberate speed." Known as “Brown II,” the order was issued because few schools had integrated since the Brown vs. Board of Education decision. Today, several of Trump’s judicial nominees refused to affirm Brown, a troubling sign for advocates. Cite this anniversary by referring to the values of Voice, Equality, and Mobility.

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